How Can Video Animations Help Business

Animation videos can provide your business something that is increasingly difficult to achieve because the world is becoming increasingly digitized: and that is, 'personal touch'. In many ways, online businesses are the same as offline businesses: Only harder.

People come to your shop to browse the services and/or products offered: And it is rare to be the only shop offering a specific type of service or products online. Today, the marketplace is bigger than ever. So, how can you make your business different? How can you make it better than your competitors? The answer to these questions is the same; Web video. Let's find out this here how videos can be a great marketing weapon for online businesses.

How animation helps business:

Video animations can be used to promote your business services & products on social media and digital marketing campaigns – it gives everyone something to talk about.

Infographic animations can be used to explain services and products online. Always, they can provide cost-effective solutions for companies to communicate information with staff and customers.

Videos can be made to be used as 'social media profiles' on networking websites such as FB and YouTube: and provide some interesting content on your company's website.

Interesting alternative

There are many ways to use videos, infographics, and animations to help your business grow. Viral videos can do wonders for brand recognition and they make an interesting alternative for "ordinary" tactics.

At present, people want information quickly. Research shows advertisers have about three seconds to capture the attention of viewers: animation is an entertaining and effective way to do that.

Whiteboard Marketing Videos – Everything You Should Know

Video Marketing and Whiteboard Video

Video marketing is climbing in popularity because companies are realizing how useful it can be to communicate with customers in new, more personal ways. If you have not thought about using video to market your brand, now is the time. 26% of Internet users seeking more information after seeing video ads.

If it's a well-targeted ad that lasts in the consumer's mind, it'll generate more views. 80% of your online visitors will watch a video, while only 20% will actually read the content as a whole. Even highly engaged customers will not take the time to finish reading your content. One popular technique for video marketing involves the use of whiteboard animation.

You may have seen this kind of video online at some point in the last few years, and they have proven to be an effective form of communication. Whiteboard video animation is a perfect way to make complicated ideas seem very simple so that it is easier to understand. You can find out more about whiteboard video on

Here are two common types of whiteboard videos that can be made:

# 1. Visual Whiteboard

This technique is one of my favourites. It basically involves the following camera hands of an artist around the whiteboard, as the artist draws a picture that visually complements the video story. Video is then "accelerated" during post-production to synchronize with audio narration.

# 2. One Person Shown

This video is exactly what they sound like – just a person standing in front of the whiteboard, describing himself as he gives some sort of explanation. These are great because they combine a personal, human presence with visuals via the whiteboard.

Utilizing the new marketing techniques can make all the difference to businesses of all sizes. Companies that use modern technology to spread the word about their products and services often hit their monthly income goal. Whiteboard animation was created through the Internet marketing evolution. These videos give you a unique opportunity to connect with your customer base in a way that can greatly increase revenue and sales.